The future you choose for your clients determines the future of your nonprofit and it determines who your donors will be. […]
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“How much is enough?” is a difficult question to answer when setting the annual fundraising goal. There is a temptation to answer the question by saying, “Raise as much as you can” but is that the optimal answer? […] Nonprofit fundraising is all about the numbers. When the numbers are right, you have optimized the fundraising regardless of how much you have raised. […] Occasionally fundraising misses its year-end goal. There are four reasons that happens and all of them are internal: […] |
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