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Engaged donors are easier to cultivate and they are anxious to help your nonprofit. Many nonprofits think that engaged donors are as rare as 10-carat diamonds. We agree that engaged donors are like valuable diamonds but we think you shape them rather than find them. The starting point is someone who cares about your […]  Successful fundraising depends on a partnership between your nonprofit and your donors. The partnership is created by your fundraisers. Your board also has a significant but indirect role to play in creating the partnership. The success of any partnership depends on all sides cooperating. In the case of a nonprofit there are three key components […] Most of us are unlikely to tell others after making a charitable donation. However, because of the emotional high from directly helping others, we are happy to tell people about our volunteer activities. Your donors who are the most engaged are probably the ones who volunteer also. They receive gratification from directly contributing to […] The financial teams at most nonprofits have a simple and practical view of the world: Our nonprofit needs money to continue to do the good works our mission promises. If the nonprofit is able to charge for its services, the plan is usually to raise fees and serve more clients. In all cases, the plan […] When a nonprofit board member recruits a donor, the donor deserves to have a special relationship with your nonprofit. […] Having the right person ask a nonprofit donor for a gift is one of the keys to receiving a generous gift. […] Of course your nonprofit’s donors know how much you appreciate them. Do they know their importance? […] Attract supporters to your nonprofit by giving tours to small groups frequently. […] Your board members can increase donor generosity and loyalty by making a few phone calls without asking for money or a gift. […] Only a limited number of nonprofit board members should be directly involved in fundraising. The rest of the board also has an indirect role to play. […] |
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