Designated Gifts

Some donors prefer to make designated gifts because they want their gifts to help solve a specific problem. They regard overhead and other expenses to be unrelated to the problem or the solution. However, if every donor adopts that method of driving effectiveness, every nonprofit would be forced to close because of a lack of […]

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Making Change Successful

For most nonprofits, donation are among the primary sources of income. Logic says that ranks donors just below the mission and clients. First on the list is the mission. Without a mission there is nothing to give to. Then there are the clients. Without clients there is no reason to give. Without donors there are […]

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Donors Are a Good Investment

Donors want to be treated well but they each have a different definition of what constitutes ‘well’. Some may enjoy a little pampering but only if it is possible without interfering with what clients’ receive. Remember, donors can afford to pamper themselves but instead they choose to make a gift to your nonprofit. Engaged donors […]

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Who Sets the Tone?

The financial teams at most nonprofits have a simple and practical view of the world: Our nonprofit needs money to continue to do the good works our mission promises. If the nonprofit is able to charge for its services, the plan is usually to raise fees and serve more clients. In all cases, the plan […]

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Your Standards and Donor Standards

When you give your nonprofit’s donors the numbers they are looking for they will give you the $$$ you want. […]

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Revitalize the Year-End Campaign

Now is the best time to lay a foundation for your nonprofit’s year-end fundraising push. […]

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How Can I Help?

The answers nonprofit donors receive are more important than the questions donors ask. […]

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Engaged Donors

Your nonprofit’s engaged donors have the potential to be more valuable than your high-value donors. […]

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Finding Engaged Donors

Here is how to make your nonprofit’s fundraising events more efficient and effective. […]

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It Is More than a Pledge

When a nonprofit donor makes a pledge, they expect 5 things in return. […]

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