Using 4 groups to classify your students can help you significantly increase the efficiency and effectiveness of your Christian school. […]
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To increase the enrollment of your parochial school, ensure you include three important elements when you tell people what you do. The word school in your name tells the world you educate children. The public school down the street does it also and it is free. […] Mission Enablers exists to help parochial schools solve the persistent problems that threaten the survival of the school. One common persistent problem we help schools overcome is declining enrollment or static enrollment that is below a level necessary for mission sustainability. We find that precedent and experience predispose schools to seeing the problem as: […] Most parochial schools feel marketing is essential to their survival. Marketing is a broad topic. […] In a few weeks, the new student enrollment will begin. Better marketing will help draw more new students and help retain the current students. […] Social change is messy, time consuming, and difficult. It is also fulfilling, meaningful, challenging, and emotionally rewarding. […] The economic recovery we all want still seems to be on the distant horizon. What can parochial schools do until the recovery arrives? […] Does your parochial school need better marketing or is something else holding back enrollment? […] In the past 10 years, the world has tried to teach us many things about education and the business of education. Before the year 2000, we thought we knew it all. There was a formula/algorithm/process developed by studying the successes of the 1950s and 1960s. In the 1970s, 1980s, and 1990s the assumption was if you applied the formula with diligence, success would follow. For the majority of parochial schools that was true. […] After a number of setbacks, it is easy to develop a feeling of helplessness. A sad example is the northern gulf coast. There were the major hurricanes of a few years ago, the recent economic downturn and the accompanying unemployment, and the BP oil spill all created a pile of problems. The next season of hurricanes is upon us. It is easy to understand why many of the residents are beginning to feel helpless. Some residents expect someone to bail them out. Some feel like it is impossible to help themselves. The world and fate are against them. They feel like victims. […] |
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