What Great Leaders Do

Your school’s principal could do much more if your board would do a little more of certain things. […]

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Trusted Advisor

Increase your parochial school’s value to your community by becoming your students’ trusted advisor. […]

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How Is Your Moat?

Is there a defensible moat around your Christian school’s castle? […]

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Who Creates Your Brand?

An organization’s brand is what it does or produces that is unique, meaningful, tangible, and valuable. The value must be durable. For a school, that means providing services that make a meaningful, measurable, and durable change in students’ lives while fulfilling the promise of the mission statement. To be unique, the change must be something […]

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Who Knows Your Brand

What your Christian school says about itself determines how much community support you will receive […]

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Better Messaging

Here is a test to help ensure each of your Christian school’s messages will be acted on. […]

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Optimizing Value

Offer post-completion services to add value to your parochial school’s outcomes. […]

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Help Your Students Design a Life

Your parochial school has a competitive advantage by meeting the needs and wants of parents. […]

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Prepare for New Technology

When your Christian school has a service delivery strategy, it takes the risk out of new technology. […]

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Fortifying Your School’s Support

When your school’s program has hidden value, it creates a competitive advantage donors embrace. […]

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