How Do You Sell a Specialty Product?

Parochial schools are special. The best ones are also unique. Selling something that is special and unique requires careful planning. [...]

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Parochial Education Is Not a Commodity

A parochial education is a very special education. It has special value for some people. Do parochial schools treat it as if it was special? [...]

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Action Versus Mission

Making the mission tangible is a struggle for every organization. When it is tangible, enrollment and retention increases and donors are more generous. [...]

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Chemistry Is Important

In our personal relationships, we know that chemistry is important. Having the right chemistry is also important in the life of the organization you lead. [...]

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Pursuing Innovation

One of the more difficult challenges for leadership is to know when to embrace a new idea. What we need is a formula that will tell us know when to embrace it. [...]

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What Is a Strategic Plan?

What is a strategic plan and why is one necessary? A strategic plan is the road map to long-term sustainability. Without a map, how do you find your way? [...]

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Live the Mission Statement

It is the executive’s job to make the mission real regardless of how the mission statement phrases it. [...]

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Nonprofit Value

The organization you work for is valuable. If it wasn’t you would leave and work somewhere else. Does your community share your value assessment? [...]

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Knowing What Not to Do

Success is always a challenge. How do you lay a foundation for success that makes it easier? [...]

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