People Give for a Reason

Every gift serves a purpose. Sustainable giving occurs when there is alignment between the donor’s purpose for giving and the nonprofits purpose for asking. […]

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Donor Intake

Gathering new donors is the lifeblood of a sustainable funding program. How do you gather donors in a way that is advantageous to the donor? […]

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Go Fast and You Go Alone

Fundraising is a team sport. It works best when there is a large team with minimal work for everyone. How do you create a team to do fundraising, which most people are reluctant or unwilling to do? […]

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New Fundraising Competitor

The public schools and the public health departments are starting to fundraise. Are you ready for the competition? […]

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Too Much of a Good Thing

Sometimes a nonprofit finds a receptive donor and become overly dependent on the donor’s generosity. When that happens crisis follows. […]

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Bang for the Buck

Fundraising is a time-intensive activity. It is hard to balance the dollars raised against the effort expended. […]

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Tools Versus Technique

Over the last 10 years, there has been many great innovations in communication methods. Why have they been minimally successful for fundraising? […]

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Can You Have Sustainable Funding?

Sustainable funding is something that every nonprofit wants. It is also present to some degree in most nonprofit’s donor base. There are donors who give regularly out of habit, loyalty, or passion for the mission. They are the source of sustainable funding. How do you create more? […]

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