Does your nonprofit need better marketing or is something else limiting the number of clients you served and donor support you receive? [...]
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All of the marketing and fundraising coaches tell us to have testimonials. That is great but what makes a good testimonial? Here are some points to consider: [...] An emotionally gripping story like the one in this article plus compelling, quantified evidence will increase client participation and commitment, donations, and referrals as well as staff commitment, board engagement, and long-term sustainability. [...] |
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