Knowing the Client

What you know about your nonprofit’s clients can provide you with a significant competitive advantage. […]

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The Best Day

Increasing your nonprofit’s client engagement will increase your client’s outcomes. […]

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Trusted Advisor

Increase your nonprofit’s value to your community by becoming your clients’ trusted advisor. […]

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How Is Your Moat?

Is there a defensible moat around your nonprofit’s castle? […]

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Better Messaging

Here is a test to help ensure each of your nonprofit’s messages will be acted on. […]

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Optimizing Value

Offer post-completion services to add value to your nonprofit’s outcomes. […]

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Why Engaged Clients Are Important & Valuable

The level of a client’s engagement is an indicator of the client’s success and potential for retention. Client satisfaction is very different from client engagement. Client satisfaction measures whether clients received the services they expected in ways they found pleasing. Client engagement determines whether the client has a beneficial relationship with your nonprofit that goes […]

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Client Satisfaction Versus Engagement

If you want the best for your nonprofit’s clients, ensure your clients are highly engaged. […]

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Help Your Clients Design a Life

When you help your nonprofit’s clients plan their lives, you will create a significant competitive advantage […]

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Be the Preferred Service Provider

It takes more than good customer service to be a client’s first choice for nonprofit services. […]

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