Getting to Know You

Your nonprofit, regardless of its size, seems big and complex to a stranger. If you tell someone about all that you are doing, you are likely to overwhelm them. However, if you start them talking about themselves and their interests, you will find simple areas of intersection. You can cultivate their interests by talking about […]

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Be Specific with Donors

Communicate specifically, vividly, and accurately with your nonprofit’s donors. […]

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Creating Sustainable Funding Is a Marathon

Reaching this year’s fundraising goals is often the primary focus of the fundraising planning, and discussions. Since you expect and want your nonprofit to be around in five years, meeting your funding needs five years from now is even more important. […]

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It Is Not about the Money

Nonprofits often talk about fundraising as if it was about raising money. It is really about raising support. […]

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Keep Funding Sustainable

Creating a sustainable funding stream is a complex challenge for many nonprofits. […]

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Sense of Trust

Maximizing the generosity of donors is the goal of every nonprofit fundraising professional and volunteer. Trust is a key element in the process. […]

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What Is Your Appeal?

Some nonprofits feel like their fundraising is limited because of who or what they serve. Perhaps that is not the problem. […]

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Passionate Donors

Most nonprofits have supportive donors. Very few have passionate donors. Fewer still have numerous passionate donors. […]

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Reaching Out Versus Engaging Donors

Many nonprofits are very good at reaching out to their donors. However, when a nonprofit engages donors, it increases donor generosity, passion, and loyalty. […]

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Three Speeds of Money Flow

Creating a sustainable funding stream for your nonprofit is a complex challenge. Where do you start? […]

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