Nonprofit donors need to be cultivated. Have you thought about what needs to happen during each of the three stages of cultivation? […]
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Nonprofit fundraising is highly competitive. If your fundraising looks like everyone else’s, it is hard to be competitive. […] Nonprofits want their board members to donate generously, solicit donations from others, and recruit new donors. It can be a realistic expectation. […] When it is time to fund a project or an expense, the search begins for a nonprofit donor or group of donors to pay for it. Is that the right way to do things? […] The passionate, loyal, and generous donors give because of an internal motivation that connects with your nonprofit’s mission. […] It is easy to divide the donors into three groups. One group is the passionate, generous, and loyal donors (Highly Valued). The second group is the mildly interest donors (Supportive). The last group is the rest (All Others). […] |
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