Questions to Cultivate Donors with

Donor cultivation starts after you meet a prospective donor and are confident they want to know more about your nonprofit. This is the same model you use when cultivating a long-time donor.

Start with an open-ended question about your clients, mission, the last story in your newsletter, or something else related to your nonprofit, mission, […]

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Finding Engaged Donors

Here is how to make your nonprofit’s fundraising events more efficient and effective. […]

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Who Do They Trust?

5 questions that will help your nonprofit increase the effectiveness of its fundraising […]

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Structured Fundraising

At its best, fundraising is a structured process. Like all processes, it is most effective when it is guided by quantitative measures. […]

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What Is Your Appeal?

Some nonprofits feel like their fundraising is limited because of who or what they serve. Perhaps that is not the problem. […]

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