Generous Donor = Engagement + Culture

Every nonprofit can have generous donors. The precursors are having engaged donors and a culture that supports the mission, encourages engagement, and recognizes the value of donors.

A low percentage of donors are engaged (typically less than half). Since engagement is an important precursor to generosity, increasing donor engagement has the potential to be beneficial […]

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What It Means to Be Donor Centric

Donor centric means the donor is at the center of everything that happens. The first priority must be for your nonprofit to be mission centric. The second priority is for your nonprofit to be client centric. The third priority is for your nonprofit to be donor centric. Putting mission first, clients second, and donors third […]

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Gratitude and Appreciation

When your donors experience your mission, they will increase their loyalty, generosity, and engagement. […]

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Mission Centric Versus Budget Centric

Keeping a nonprofit mission and client centric requires effective fundraising. […]

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