Staff, Your Competitive Advantage

Nonprofits are both service centers and experience centers. Clients come for the services and they have the potential to gain as much or more from the learning experience as they will gain from the services. What they learn might contribute more to their achieving the desired outcomes than the services.

The learning experience can be […]

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Multiplying Critical Assets

The five critical asset classes every nonprofit should have are staff, donors, volunteers, advocates, and referral sources. Individuals and/or organizations are the assets that make up each class. Those assets are probably more important than any of the assets on the balance sheet because they create, maintain, and feed the balance sheet assets. Nurturing the […]

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